Video Alexander Buschek on Digital Transformation for SMBs Online

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I am happy to present my first video about Digital Transformation for Small and Medium Businesses, SMBs.

Digital Transformation (DX) is the biggest game changer in this decade. Therefore it is necessary, that we understand what Digital Transformation is all about. Many SMBs struggle with identifying the severity of this paradigm shift. I started this video series on DX to make a contribution on this important topic.

In this video series I cover

  • Why do SMBs need to catch up with existing technology and business processes
  • Cloud technology
  • Internet of Things, IoT
  • 3D Printing / Additive Manufacturing
  • Generative Design
  • Social Media / Digital Customer Experience

Never forget, DX is not mainly about technology. It is about how we can use the technology to find new business models, become more competitive, or re-invent your business.

If you like these videos, please subscribe to my YouTube channel, write a comment, or give me a “thumbs up.”

About Alexander

Alexander Buschek is passionate about Digital Transformation and the opportunities it gives businesses—especially SMBs. He is convinced that every business has to embrace Digital Transformation in one way or another in order to survive. The sooner a business begins its Digital Transformation, the better. He is the currently CIO of Cherry GmbH, world famous for their keyboards and MX switches. Before joining Cherry, Mr. Buschek worked for more than six years as CIO / CDO of Braunschweiger Flammenfilter after being an entrepreneur, consulting SMBs about their IT strategies, providing external project management, and overseeing various IT projects (e.g. ERP and CAD implementation and migration). Working with many SMBs gave him a deep understanding of this market.

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